Wednesday, June 2, 2010

What Bag Are You?


Traci-

I think I've already informed you about my new obsession with the Australian handbag line, After the Apple. The line is developed around the idea of twelve basic handbag designs. Each collection they produce classic designs such as a handbag, shopper, clutch, backpack, briefcase, and tote. Sounds simple - but they have caught my eye...

Rachelle Dendle is the creative director behind the line, and the marketing pull is, "Make the decision. What Bag Are You?" This is something I don't agree with...
How can you only be one bag? Check out the entire collection and let me know what you think.



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